Mercedes-Benz - Apple "CarPlay"

Remember iOS in the Car? You might have been wondering what happened to it, nearly a year after it was announced at Apple's Worldwide Developer Conference (WWDC) in June. Well, it's finally here, and it has gained a new look and a new name: Apple CarPlay.

CarPlay – included on iPhone models 5 and newer with iOS 7.1 – takes over the car's infotainment system with a touch of a button, giving the driver direct access to their phone's calls, messages, maps and music. CarPlay also includes support for selected third-party apps including Spotify, Beats Radio, iHeartRadio and Stitcher, with more to come.

The system can be controlled via the car's existing touchscreen or physical controls, but it can also be operated via Siri – activated through the car's dedicated voice control button. Users can dictate messages, make calls, control music playback and get directions hands free.

At the Geneva Motor Show, CarPlay was on display on the Ferrari FF and the new Mercedes-Benz C-Class, where it will be offered on first. It was also demonstrated on the Volvo Concept Estate, and will be available on the next-generation XC90 – as well as some Honda and Hyundai models – later this year.

Moving forward, Apple expects CarPlay to feature on future models from its partners, the long list of which include BMW, Chevrolet, Ford, Jaguar Land Rover and Toyota.