We first reported the possiblity of this in June this year, but now it's official - Fiat has announced that it has signed a Memorandum of Understanding with Mitsubishi Motors Corporation on the possibility of developing and manufacturing a mid-sized pickup truck.
The pickup truck will be supplied by Mitsubishi, and will be based on the next generation L200, which is known as the Triton in Malaysia. The vehicle will likely be sold by the Fiat Professional commercial vehicle arm. Fiat Professional is seen by analysts as a bright spot in Europe – it has returned 200-300 million euro in annual operational profits for the last 10 years, compared to the rest of Fiat which is in the red.
This is not the first time Fiat has tried to roll out a mid-sized pickup truck. It was due to arrive in 2008 based on the Tata Xenon platform, but that did not work out.
Then in 2010, there was word that it would be built on the Dodge/Ram Dakota (coincidentally Mitsubishi used this to build the Mitsubishi Raider), but that didn't happen either, and that truck model was discontinued because trucks of that size is apparently too small for the US market.
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