We've already reported vehicle sales data in the first post-GST month earlier today - the car industry experienced a massive 32.7% drop in April compared to March, selling just 45,187 units compared to 67,314 the month before.
You have the numerous pre-GST sales promotions to explain the numbers - essentially a lot of the buying that would normally happen in April probably got brought ahead to March, softening the demand in April.
The table below shows sales performance by brand, sorted by the top sales performer first. The best selling brand is expectedly Perodua, which moved 17,584 cars off its lots in the month. The number two in April is Honda which sold 6,562 cars, placing them ahead of arch-rival Toyota trailing behind at 6,032 units. Proton comes in at number four with 4,972 cars.
These swaps in position are quite a contrast from March numbers where Perodua topped the list followed by Proton, Honda and Toyota in that order. Proton sales decreased by over 50% in April compared to the month before, while the other players in the top four dropped between 16% to 31%.
Will Proton be able to climb back up the monthly sales charts when sales numbers hopefully normalise in the second half of the year? In terms of year to date numbers for 2015, Proton is still number two after Perodua.
Other notable losers include Mazda down by 53%, Hyundai down by 46%, Ford down by 80%, Mitsubishi down by 73%, and Kia down by 54%. These numbers combine both passenger and commercial segments.
Another interesting fact is that premium brands don't seem to be affected by the implementation of GST. Mercedes-Benz only dropped 5%, while BMW sales actually went up by 21%. Lexus sales went up by 7% while Audi dropped 13%. The MINI brand recorded a massive 57% increase in sales.
You can click the table below to view an enlarged version.
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