Madness is truly measured by the mile on a long-distance eco-drive challenge. This one, like most, started out normally enough, mainly as a matter of intrigue to see whether it'd be possible to do that distance on a single tank of fuel, in a 'let's see if we can make it there' manner.
By the time the end came twenty three hours later, it had pretty much degenerated into a zany competition involving some of the slowest driving ever seen on public roads at times, all to see who could be the most frugal about it.
You can probably see where this is all getting at, and for that, a previous challenge is to blame. The seeds were planted for this one in December last year – it was at the preview of the Mercedes-Benz E 300 BlueTEC Hybrid that someone from the press corps suggested to Mercedes-Benz Malaysia (MBM) that we attempt to replicate the Africa-UK challenge undertaken by the car back in June.
Then, Brit motoring hack Andrew Frankel – together with a relief driver – had taken the E 300 Hybrid out from Tangier, Morocco to Goodwood in England, covering 1,968 km on a single tank of diesel. Deciding to present an Asean angle in a similar vein, MBM decided to take up that offer of a challenge, resulting in a 1,500 km-long drive last month to see if the car could make it from Kuala Lumpur to Bangkok on a single tank.
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