The latest third-generation Hyundai Tucson has been given an elaborate walk-around tour by Dave Fitzpatrick, PR Director of Hyundai Motor Europe to showcase the SUV's brand new design. With 1.2 million units sold, Hyundai is dubbing itself the "pioneers" of SUVs. Right.

Anyway, it looks much better than the outgoing model, with a sleeker body and a character line on the side that now flows consistently from the front to the rear. This big fella' is also longer and wider than the current-generation Tucson. It measures in at 4,475 mm long, 1,850 mm wide and 1,645 mm in height, making it 65 mm longer and 30 mm longer than its predecessor.

In Europe, where the Tucson is built, it will no longer carry the ix35 name but instead, it will just be called the Tucson. On the inside, Hyundai claims that the SUV is the widest car in its class. The rear gets an automatic power tailgate while the boot space, Hyundai claims, is the largest in its class.

A slew of driving assist systems come with the Tucson, which include both active and passive systems such as Blind Spot Detection, Rear Cross-traffic Alert, Lane Change Assist and Backup Warning Sensors, and Smart Parking Assist System (SPAS).